Showing posts with label Facebook. Show all posts
Showing posts with label Facebook. Show all posts

Thursday

Biden's the One

In the wee hours of Saturday, August 23, 2008, the Barack Obama campaign sent a text message to supporters announcing that Joe Biden would be the VP nominee. A rally had already been scheduled for the same day, with Obama and Biden appearing outside the Old State Capitol in Springfield, Illinois.

In 2008, use of a text message for an important political announcement was innovative for its time. In 2012, the Romney campaign used a smartphone app to make the VP announcement.

Smartphone and social media applications were in their infancy in 2008 compared to 2012. Today, apps like Twitter, Facebook, and others are changing the political landscape. An article in USA Today notes the impact of social media on the upcoming GOP and Democratic conventions.

Saturday

The Likeability Factor

During the 2008 presidential campaign, a July report showed that Barack Obama attracted more than four times as many visitors to his website as did John McCain: 2.3 million vs. 563,000.

On July 7, 2012, Alexa, a web traffic ranking site, shows Barack Obama's campaign website with a rank of 588 among all U.S. websites (lower is better). Mitt Romney's campaign website is ranked at 2,590.

In social media, Barack Obama's Facebook page shows 27 million "Likes" compared to Mitt Romney's 2 million "Likes." On Twitter, @BarackObama has over 17 million followers. @MittRomney has just over 600,000 followers.